Mr Reichhold, has the hall concept at Paperworld changed this year?
Paperworld has succeeded for years in combining the two main areas under one roof – commercial office supplies and paper, stationery and school supplies for private use – showcasing the largest paper, office supplies and stationery range in terms of breadth and width. We will remain true to this layout and have also kept the hall assignments. International Sourcing has grown and can now also be found in Forum 0.
What’s new in the supporting programme?
The supporting programme is also tailored to the office and stationery sections. I’m particularly looking forward to the new Future Office show in Hall 3.0. After its successful premiere in 2017, this time it focuses on health. Experts will explain what a healthy office is all about. I’m also excited about the Trend Show in the foyer between Halls 5.1 and 6.1, which will present one office trend and two stationery trends for the coming season. Anyone can find inspiration in the supporting programme to start 2018 with a boost.
What are your thoughts on the development of the industry in 2018?
The market and the industry are changing, and so is Paperworld. We try to identify new markets and address new target groups, for example with the Future Office show. The market has adapted to this movement, and there is a trend towards stabilisation. Manufacturers are thinking about new ideas and concepts and are looking ahead with optimism. In my opinion the industry is getting more and more positive and is acting with its sights firmly set on the future.